Artwork and graphic services

Please take a moment to review our guidelines for submitting your artwork. If you have further questions or concerns, feel free to contact us, by phone or email.

Artwork e-mail address: art@knoxvilleadspecialties.com. We will accept computer-produced artwork via email, FTP, CD or flash drive from either a PC or MAC platform and prefer the following formats: Adobe Illustrator, Adobe Photoshop, CorelDraw and Freehand. The following formats are accepted but will incur additional art charges which will be assessed according to the difficulty and amount of time necessary to prepare in an acceptable format: Word, Powerpoint, Excel, Publisher, Adobe Acrobat, Abode InDesign, File Maker Pro, Paint, JPEG, BMP, TIFF, GIF, or images captured from the Internet.

Guidlines

We will accept a large variety of file types to help make your promotional product experience as easy as possible. While we do recommend certain file types for certain products and/or processes, we’ll be happy to work with you and develop your art into something that will turn into a quality product. See the information below for recommendations on setting up art files for sending to us. We accept both pc and mac files.

 

Vectored artwork (Adobe Illustrator—.ai, .eps, .pdf; CorelDraw—.cdr, .ai)

Vectored art is best for spot coloring, text and selective colored logos on any promotional product. Preferred file formats are .ai, .cdr, .eps, and .pdf formats. Please convert all text into outlines prior to sending any art files. If images are placed into the vectored file, then all placed images must be included when submitting your art. NOTE: Raster images placed into Illustrator or CorelDraw does not mean they are spot colored and/or vectored.

 

Rastered artwork (Adobe Photoshop—.psd, .eps, .tif)

Photoshop files and other high DPI raster images are best for photo work, four-color process printing, digital imaging and photo transfers. The best formats for raster art include .eps, .psd, and .tif, with images at a minimum of 300 dpi at full size. If you only have lower quality images, we will do what we can to enhance your images. However, photos and other full color images are often difficult to enhance and reproduce. Other raster images types accepted are .jpg, .gif, and .png. These file types will require cleanup before the production process.

 

How to get your files to us

Most of our artwork and quoting is done via email. If your file size is greater than 10 MB, please contact customer service so that we may setup ftp information for you to transfer larger sized artwork files (up to 100 MB). Keep in mind that all fonts embedded into vectored art must be turned into outlines prior to submission. We also accept .zip and .rar files for those needing to submit multiple images or files.

 

 

Vector vs. Raster images

We will accept a large variety of file types to help make your promotional product experience as easy as possible. While we do recommend certain file types for certain products and/or processes, we’ll be happy to work with you and develop your art into something that will turn into a quality product. See the information below for recommendations on setting up art files for sending to us. Here are two examples of an image when magnified or scaled up. You will notice the difference in clarity between the vector graphic and raster graphic.

Vector

Vector Graphics are typically generated using drawing or illustration programs (e.g., Adobe Illustrator or Corel Draw) and are composed of mathematically-defined geometric shapes, such as lines, objects, and fills. Since vectors entail both magnitude and direction, vector elements are thus comprised of line segments whose length represents magnitude and whose orientation in space represents direction. Vector graphics are easily modified within the creating application and are usually not affected detrimentally by scaling (enlarging or reducing their size). Because vector elements are mathematically-defined, scaling simply requires modification of their mathematical locations.

 

 

Raster

Raster Images are produced by digital image capture devices, such as digital scanners or cameras, or by pixel editing programs (e.g., Adobe Photoshop). Raster images are composed of a matrix (grid) or bitmap of digital picture elements (pixels). Pixels are squares or rectangles described as black, white, gray, or color. Raster images are typically saved as TIFF format, but can be saved as EPS as well. Whereas conversion from vector to raster is easily accomplished, raster conversion to vector is much more difficult (and is often impossible, especially when converting fonts). Raster images are easily shared across various platforms, but can be more difficult than vector graphics to modify. Raster graphics are also impacted by scaling.